Ideraola Skincare

Project Overview

Before this logo, the brand struggled with standing out and being taken seriously. In skincare, people are careful. If a brand doesn’t look trustworthy or clear, they hesitate. The message may have been there, but the visuals didn’t fully support it.

The goal with this logo was to fix that.

The leaf symbol speaks naturally, it tells you this brand cares about skin, ingredients, and gentleness without saying a word. The type feels calm and confident, not loud or forced. The colors bring a sense of freshness and care. Altogether, the brand finally looks how it wants to be perceived.

A good brand identity makes things easier. It builds trust faster, helps people remember the brand, and gives the business confidence to show up anywhere online, on packaging, or in the market without second-guessing how it looks.